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Account Director

by RedRhino Inc.

Position Type: Full-time
Location: London, ON
Date Posted: Nov 10, 2020
RedRhino Inc.

Job Description


Account Director
 

RedRhino is growing and we are looking for a wildly talented rhino to join the crash.?

As a senior client & accounts leader, you are in charge of developing strategic plans and orchestrating the effective and timely execution of those plans. in this role, you will: 

  • Lead campaigns by applying insights and analytics to create strategic marketing plans that deliver on marketing objectives
  • Provide expertise and leadership in performance marketing, across all channels: traditional, digital or emerging media
  • Lead and develop annual account plans and create clear accountability measures that ensure client and agency financial and business success
  • Be a champion for the brands they manage and continually strives to find innovative solutions that builds the brand while fostering the client relationship
  • Develop and lead a high functioning accounts team 

Core Responsibilities:

The Account Director core responsibilities are separated into 4 distinct but complementary areas, they are: 

Strategy & Planning

  • Provide actionable insight and knowledge of the media and marketing business, demonstrating a depth in performance-based marketing results across all channels through ROI, Brand strategic planning, and buying & planning national media including: TV, OOH, Print, Digital/On-Line (earned, owned & paid)
  • Ability to translate insight and knowledge into written strategy documents and present to clients with the end result being winning of new work/projects.
  • Prepare pitch presentations, from start to finish, with the ability to confidently present and close business.
  • Demonstrated experience with consumer research and tracking data both quantitative and qualitative
  • In-depth experience with integrated marketing programs including strategic development, analysis and implementation
  • A strong writer, able to translate strategy & business needs into scripts, website copy, ads etc – in conjunction with creative/copywriter. 

Client Relationship

  • Relationship builder, demonstrating an ability to listen and respond to a wide variety of constituencies from CMO to Assistant Brand Managers
  • Be the client’s voice within the agency – client advocate 
  • Able to identify new opportunities within the account/with clients 
  • Maintains a high level of service to all clients, has credibility and a record of delivering results
  • Exhibits sound business judgment to navigate through everyday client and team challenges and commands respect (and authority when needed)
  • Track record of strength in business development and financial account growth

Financial Management

  • Oversee budgets to ensure profitability of individual accounts 
  • Able to forecast and develop an integrated Account Plan, collaborating with internal financial team

Internal Communicator/Ombudsman

  • Ability to effectively resolve conflict, both internally among functions and externally with advertising agency partners and media partners
  • Transparent & accountable, you are a problem solver for clients and internal team members
  • Ability to listen and motivate account team members to achieve shared goals
  • Ability to foster an optimal environment for idea generation and creative innovation
  • Trusted advisor to client counterparts that is seen as a vital part of their team; represent the voice of the client within the agency
  • Candid communicator who can organize, clarify and communicate complex ideas quickly, succinctly and accurately: to and from the client and among the internal team

The Perks

  • Work with a group of experienced digital and brand marketers
  • Modern, open-concept workspace and work from home flexibility  
  • Extra time at Christmas and your birthday
  • And much more!

Please send resumes and cover letters to careers@red-rhino.com

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Job Location

London, ON