Job Expired
This posting has expired and applications are no longer being received and this job does not show up on the main job list.
This posting has expired and applications are no longer being received and this job does not show up on the main job list.
| Position Type: | Full-time |
| Location: | London, ON |
| Date Posted: | Jan 25, 2022 |
Job Description
Marketing Specialist
Description
Join our Winning Team as a Marketing Specialist
When was the last time you bragged about where you work? At CARFAX, we do it every day. Why? Because we’re proud to work for a company with a strong mission and trusted brand. We’re proud to work with people who care about what they do and work hard every day to deliver their best. And just announced, the return of the 4-day work week from Memorial Day through Labor Day! We’ve created the type of company culture where the term, “work- hard play- hard” isn’t just a catchy saying, it’s part of the #CARFAXdifference! Even today, while working remotely temporarily due to COVID-19, our culture is strong, and our team is connected!
New CARFAX employees must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered for U.S.-based positions. On your first day of employment with CARFAX you will be required to upload your vaccination card into our HR system. If hired, HR will consider requests for reasonable accommodation on an individualized basis.
The Marketing Specialist supports the marketing, sales and business development teams in our CARFAX for Police department and is responsible for content marketing creation and event planning and management. This is a fast-paced role that requires creativity, the ability to pivot, innovate strategy and multi-task, strong attention to detail, project management skills and a deep understanding of brand marketing.
As a Marketing Specialist You Will
- Create lead generation content marketing via email, direct mail, social media and event fulfillment that will optimize sales and business development opportunities and increase brand impact
- Manage all aspects of North American on-line and in-person events to ensure effectiveness and success
- Communicate with and work cross-functionally across multiple departments and teams
- Meet and exceed metrics for B2B customer engagement
- 2-3 years’ of B2B integrated brand marketing experience including developing and executing integrated nurture campaigns for segmented audiences that drive utilization and upsell while building brand.
- Strategic thinking skills with the ability to create and drive tactical program elements.
- Located in either the USA or Canada, and able to work remotely.
- Prior success implementing integrated B2B process and brand marketing that grows visibility, credibility and name recognition to achieve target sales and business development goals.
- Experience in sales enablement marketing strategy and implementation.
- Ability to articulate strategic understanding of marketing segmentation success in previous roles.
- Proven ability to manage multiple projects internally and externally.
- Project management, process development, and vendor management experience.
- Expert content writing; an eye for quality design/content; WordPress/Contenful skills; Excel and PowerPoint proficiency. CMS email/marketing automation skills (Marketo).
CARFAX, a unit of IHS Markit (NYSE: INFO), helps millions of people every day confidently shop, buy, own and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, myCARFAX, CARFAX History-Based Value and the flagship CARFAX Vehicle History Report. CARFAX is a nationally recognized top workplace by The Washington Post and Glassdoor.com. Based in London, IHS Markit is a world leader in critical information, analytics and solutions.
CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.
Apply Now