Digital Analytics Manager

Join our WINNING team as a Digital Analytics Manager

When was the last time you bragged about where you work? At CARFAX, we do it every day. Why? Because we’re proud to work for a company with a strong mission and trusted brand. We’re proud to work with people who care about what they do and work hard every day to deliver their best. We’ve created the type of company culture where the term, “work- hard play- hard” is taken to new heights. 

Do you love empowering product, marketing and engineering teams through data analysis and insights? If so, then CARFAX may be your best career move! The CARFAX Digital Analytics Manager will be leading a team of analysts who consistently deliver actionable insights that drive value for the business.  This person is the subject matter expert for Marketing Analytics platforms that help collect, interpret, report, and govern tags for various products that CARFAX has to offer.  This person has a proven track record of data story-telling that influences and inspires at all levels of the organization. 

As a Digital Analytics Manager, you will:

• Manage and build a team of analysts to support internal stakeholders with analysis, insights, reporting and tag/privacy governance
• Define, articulate, and execute the data analytics strategy across all marketing and consumer experience channel
• Empower marketing and product teams to make better and faster data-driven decisions
• Develop regular communication, presentations and reporting on metrics, insights, product performance and ROI analysis
• Analyze data from large data sets into clear insights and present information to technical and non-technical audiences
• Connect multiple data points in new ways to make sense of complex and ambiguous situations
• Assist leadership with data strategy, business planning and presentation development
• Stay well-informed of enterprise data, analytics, and the privacy industry to identify opportunities and maintain governance

To be considered for this role, you will need:

• 10+ years of experience with Marketing Analytics platforms (Adobe Analytics, GA, Adobe Launch, GTM DMP, CDP)
• 7+ years of experience in an analyst role at a large-scale organization
• 3+ years of leadership experience, managing and coaching a team of analysts
• Experience leading/managing implementations of Martech tools/technologies across large-scale organization
• Deep knowledge/experience with data schema, digital analytical tools, and tag management systems
• Ability to influence, challenge and collaborate with leaders in Product, UX, Marketing, BI, Engineering
• Excellent written and verbal communication with the ability to influence and inspire
• Results oriented – strong focus on achieving revenue, conversion, sales, and other marketing goals. Ability to use metrics to manage programs and measure success
• Proactive and self-motivated with a strong sense of ownership. Identifies what needs to be done and has a bias toward action.
• Proficient at programming in languages like SQL, R and/or Python
• Experience building business models and forecasting is a plus

About CARFAX

CARFAX, part of S&P Global Mobility, helps millions of people every day confidently shop, buy, service and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, CARFAX Car Care, CARFAX History-Based Value and the flagship CARFAX® Vehicle History Report™ to consumers and the automotive industry. CARFAX owns the world’s largest vehicle history database and is nationally recognized as a top workplace by The Washington Post and Glassdoor.com. Shop, Buy, Service, Sell – Show me the CARFAX™. S&P Global Mobility is a division of S&P Global (NYSE: SPGI). S&P Global is the world’s foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets.

CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.