Channel Specialist - Search Engine Optimization (In-Office & Remote within 2-3 hours of London ON)

Channel Specialist - Search Engine Optimization (In-Office & Remote within 2-3 hours of London ON)

Position Location: London, Ontario or within 2-3 hour radius.

Hybrid working arrangement, in office and remote options available.

Voices is the world's source for voice over actors. With clients in more than 160 countries and over 200,000 voice actors from around the world, Voices is the #1 online marketplace to find and hire voice talent.  

We are looking for a Search Engine Optimization (SEO) specialist to continually improve  search engine optimization, focusing on improving the parts of Voices related to customer acquisition and demand generation.

You will be responsible for managing all SEO activities related to conversion optimization such as link building, keyword strategy, preferred landing pages, organic user journey, and audience segmentation to increase conversions from all major search networks. 

The Channel Specialist, Search Engine Optimization reports to the Team Lead, Demand Generation.

Responsibilities

• Work with the product & development teams to ensure SEO best practices are properly implemented and the user journey is optimized for conversion from organic search.
• Improve SERP real-estate for full brand experience on key search terms.
• Collaborate closely with the content & product teams to build cohesive SEO strategy between content and demand generation.
• Develop and execute successful SEO strategies with the Marketing Manager, Demand Generation.
• Collect data and report on traffic, rankings, user engagement, conversions & website health
• Research and analyze competitor performance.
• Use an iterative approach to optimization, continuously taking test results and data into account in formulating new tests and hypotheses.
• Collaborate on other related projects as needed, providing insight and experience.

Required Skills

• 2 - 3 years experience in performance marketing, conversion, and online customer acquisition.
• Familiarity with relevant tools (e.g. Screaming Frog, Moz, Search Console) and web analytics tools (e.g. Google Analytics, Heap)
• Previous experience  with a content management system such as WordPress 
• Highly analytical with the ability to assess and translate analytics into actionable insights for growth opportunities.
• Ability to demonstrate collaboration skills within a close-knit team and other departments.
• Results-oriented and performance driven.
• Adequate knowledge of HTML, CSS, JavaScript.
• Current with search industry trends and best practices.
• An understanding of enterprise CRMs, such as Salesforce.
• Familiarity with A/B and multivariate experiments.

Educational Requirements 

• BAA or business diploma, with a focus in marketing 

Location

• The Voices office is located in London, ON; however, remote work options are available
• There is a requirement of the candidate living 2-3 hours from London, ON

How Voices is supporting our colleagues through the pandemic:

• Voices had all of our colleagues working from home with their laptops, monitor, accessories includes their ergonomic chairs by Monday March 16th
• We hold virtual Huddle every Monday and a quarterly Rally
• We care about the mental health of our colleagues through our EFAP program and human connection through our optional virtual social events such as meditation, stretching, games, happy hours, etc.

Equal Employment Opportunities

Voices values diversity. We're proud to be an equal opportunity employer and consider qualified applicants without regard to race, colour, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

Accommodation

Voices is committed to providing accommodation for applicants with disabilities; please let us know if you require an accommodation during the recruitment process.

Apply Online

Interested candidates are encouraged to send their cover letter and résumé by completing the online application.  By doing so, your resume is guaranteed to be reviewed.

Voices thanks all candidates in advance. Only those selected for an interview will be contacted.

Apply now