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Web Analytics Coordinator (Remote Canadians Welcome)

by Arcane

Location: London, ON
Date Posted: Nov 23, 2020
Arcane

Job Description

 

Web Analytics Coordinator (Remote Canadians Welcome)

 

As one of Canada’s top independent digital advertising agencies, Arcane is on the leading edge of digital marketing innovation and execution. An award-winning agency, Arcane is recognized on the world stage for our tenacity, grit, and drive for innovation. There’s no better place to learn the ins and outs of today’s digital advertising world! Are you looking to propel your career in digital advertising forward? We have an exciting opportunity for a 6-month full-time contract position for a recent graduate on our Data & Analytics team. 
 

Reporting to the Digital Analytics Manager, our Web Analytics Coordinator will assist with the development, implementation, and optimization of web tracking efforts that tie in Google Analytics with relevant digital ad platforms (Google Ads, Facebook Ads, LinkedIn) as well as the development of reporting solutions that meet and exceed our client’s needs.

The ideal candidate will join some of Canada’s top digital talents to produce best-in-class results for well-known brands including Roots, Silver Jeans, SAXX Underwear, Orangetheory Fitness, Firehouse Subs, The Canadian Association of Optometrists, Ivey Business School, and Old Dutch Chips.
 

What are we looking for? An eager, excited, (relatively) new grad that wants to learn the ins and outs of web analytics and the digital marketing ecosystem. The role will be predominantly focused on setting up, monitoring, and providing high-quality, data-driven insights. The successful candidate will 1) have a keen eye for detail, 2) be obsessed with data, and 3) want to learn from and be part of a talented, passionate team of digital marketers. 
 

Duties & Responsibilities
 

  • Set up, manage and optimize web tracking using Google Analytics, Google Tag Manager, Google Ads, Microsoft Ads, Facebook Business Manager, LinkedIn and more
  • Align setup and optimizations with strategy from the senior digital marketing team
  • Have knowledge and be eager to learn about supporting technology like Shopify, Demandware, WooCommerce, and other client-side technology solutions and how they integrate with ad platforms and web-tracking tools
  • Assist our talented team of digital marketers with developing insights and client reports
  • Organize data using tools such as Google Sheets and Excel
  • Analyze the collected data and create reports considering performance trends and data anomalies, while identifying opportunities for optimization
  • Participate in strategic and creative brainstorming for our clients
  • Work with project teams to develop new and innovative ad opportunities for clients to help them reach their organizational goals
  • Monitor the changing landscape of digital marketing and the different channels we use
     

Qualifications & Skills
 

  • REQUIRED and we can’t stress this enough, if you don’t meet these criteria you will not qualify for this position: Recent graduate (within 2 years) of a relevant post-secondary degree or diploma as well as being a permanent resident of Canada
  • Passion for data & analytics as well as a desire to gain experience in the field
  • 1 year of digital advertising or data analysis experience preferred, but not required
  • Certified in Google Analytics, Google Ads, Search Advertising, Display Advertising preferred
  • Familiarity with Google Analytics, Google Tag Manager, Google Ads and Facebook Ads
  • Ability to manage multiple projects under tight deadlines
  • Excellent time management and self-tasking skills
  • Knowledge of the Google suite of products is an asset (Sheets, Slides, Gmail, etc.)
  • Knowledge of advanced spreadsheet manipulation (formulas, pivot tables, filters) an asset
  • An interest in learning basic coding (VERY surface-level PHP, HTML) would be an asset
  • Meticulous detail while developing spreadsheets & presentations
  • Strong team player within diverse teams, and the ability to collaborate among them
     

We sincerely thank all candidates who apply; however, only those selected for an interview will be contacted.
 

About Arcane

In 2011, Arcane started with a vision to shake up the broken advertising and marketing industry. Today, with a team of passionate digital marketers, we are delivering on our mission to change the reality of the marketing ‘spend’ from an expense line item to a predictable revenue generator.

We’ve built our team (located in London, Toronto, and Calgary) with individuals that share a passion for innovation and results. Our passion and dedication have led us to many early successes. Arcane is one of the fastest-growing companies in North America:
 

  • 2018 Google Americas Winners, Search Innovation Award
  • Branham300 Top 250 list, 2018
  • 41st in Deloitte’s Technology Fast 50 ranking and 196 in Fast 500 in North America (2018)
  • #135 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2018)
  • 38th in Deloitte’s Technology Fast 50 ranking and 241 in Fast 500 in North America (2017)
  • #41 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2017)
     

Evolve or perish, there is no other option. Arcane is the original digital-first agency. Our clients sell more. Arcane welcomes applications from all qualified individuals. We’re committed to employment equity and diversity in the workplace, and welcome applications from all individuals, including but not limited to members of visible minorities, persons of any gender identity or expressions, or any sexual orientation, Aboriginal persons, and persons with disabilities.
 

Arcane Digital Inc. is an equal opportunity employer and vows to make any necessary disability-related accommodations, upon request, throughout the entirety of the recruitment and selection process. Need support in your application? Just let us know.

Apply now